Viewing entries tagged Ready to fish_
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03.05.12

Where two creatives meet.... A video of The Hidden World event

 

Remember that we hosted an exclusive Friday Afternoon drink for Ilja Visser with Flore Zoé as special guest?? This creative get-together was for invitees only on a hidden location with an absolute view on Amsterdam.

But The Hidden World reveals...that's what we do. So we love to share this video where people in fashion and photography came together.

If you like to be part of our next event zoom in on our site and stay tuned with ABSOLUT NL. Maybe you'll be on the guest list and featuring in the next vid ;-)

Video by Lotte Hoeksema & Godelinde Pollmann


 

Ilja Visser
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14.04.12

A special Friday Afternoon with Ilja Visser & Flore Zoé

 

As a big thank you we hosted a Friday Afternoon for Ilja Visser, her team and friends of Ready to fish_. Together with them and ABSOLUT NL we welcomed Flore Zoé and her friends to The Hidden World.

It was a creative get-together on a hidden location with nice cocktails and bites. We'll soon post more pics and a video. But we couldn't resist to share already this one with you.....

Ilja Visser
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08.04.12

Looking back with gratitude

 

It's been an amazing three months for The Hidden World. We can confirm that time flies if you have fun. We're proud that we could launch the platform with Dutch fashion designer Ilja Visser. And now the time has come to say goodbye to her world of beautiful fashion.

But before we enter another hidden world, we look back.....with gratitude!

 

Ilja Visser
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26.03.12

Design Internship at Fashion House Ilja Visser Group

 

After checking the hidden world of Ilja Visser online, maybe it's time for you to learn the skills off-line....

The fashion house Ilja Visser Group is looking for a design intern. Are you aspiring a career as a designer? Are you ready for a challenge? Check out the details here.

Ilja Visser
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23.03.12

There's some math involved as well...

 

We're draping the fabric to check how it falls. To see if the sketch we made for Ready to fish_ is possible with this fabric.

With some chalk and a protractor we note the lines for the stitches. It's mathematics in some sense ;-)

Ilja Visser
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14.03.12

Working for Ilja Visser series – Anette

 

The Hidden World has the pleasure to often visit the office & studio of Ilja Visser. Everytime we do, we stop by Anette – the creative designer - to get a quick glance on what she’s working on at that moment. After a few short visits, we were allowed to hang out for a whole day with her to get the ins & outs of her work. An offer we couldn’t refuse! We have so many stories to tell but let us first introduce Anette and tell you why she loves her job so much…

Ilja Visser
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10.03.12

Are you Ready to fish_?

 

After reading about the concept of the 2012 Spring Summer collection of Ready to fish_, you can now enter a game to win your own item! The game is made possible by ABSOLUT Vodka who helps us share the stories from Ilja Visser's hidden world.

There will be more bottles to fish from.... Clik this link for happy fishing!  http://on.fb.me/yVEmCj

 

Ilja Visser
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08.03.12

Working for Ilja Visser series – Nina (part 2)

 

The Hidden World already learned that Nina as the Brand Manager for Ilja Visser has a lot on her plate but succeeds to stay on top and ahead of her game. We wanted to know if she ever gets stressed and if she ever had a blunder or so…

Ilja Visser
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07.03.12

Working for Ilja Visser series – Nina (part 1)

 

 

 

The Hidden World has been on set for a few times for the campaigns of ILJA and Ready to fish_. We’ve mistaken her for a model first but soon Ilja corrected us to say that Nina was her Brand manager. After observing her on the job we invited Nina for an interview during lunch hours (she’s busy busy busy). Read more on this ambitious and fashionable woman with a love for beautiful images and food….

Ilja Visser
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02.03.12

Hello weekend!

 

It's going to be a busy weekend for Ilja and her team of Ready to fish_ in Paris @ Tranoi as you can read from her tweets. But with a true passion for discovering relatively unknown music from around the globe, they managed to say hello to the weekend for you. They do that every week by sharing a song on their Facebook-page to get you in the weekend-mood.

Enjoy!!

Ilja Visser
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01.03.12

Talking fabrics

 

The Hidden World sat down with Agatha and Danijela of Ilja’s  design team. Both got back from a trip to Munich and Paris looking for fabrics. Hidden World wanted to know everything from this trip and found out that choosing a fabric is something of a love affair….

Ilja Visser
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29.02.12

Busy, busy, busy

 

While Ilja and her sales team are setting up the Ready to fish_ stand for the Tranoi fashion trade show in the trendy part of Paris, Le Marais ...

they are not only working on the next collections for ILJA & Ready to fish_ @ the office in Amsterdam,

but also finalising an ILJA piece in the studio.

And on top of that The Hidden World saw the publication of ILJA in magazine L'Officiel NL. Congrats!!!

Ilja Visser
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26.02.12

Moving our creative house...

 

The past weeks we have enjoyed the positive response on our couture exhibition and Ready to fish_ fashion film. But after showing our creations we also need to sell them. That’s when we pack our bags and clothes (of course…) and head towards fashion weeks in Milan and Paris. Besides all the haute couture shows there, you also have the fashion trade shows. First stop? Milan in bella Italia!

 

Ilja Visser
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13.02.12

Fashion forward

 

It’s freezing outside the past week!! So  everybody’s dressed up in their winter wardrobe here in Amsterdam. But the shopping windows already show the Spring & Summer collections, and our Ready to fish_ brandstore is no exception. Fashion seasons run a little bit different ….

Ilja Visser
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31.01.12

A premiere!

 

During the exhibition, Ilja Visser also premiered the fashion film of next year's A/W collection for her ready-to-wear label Ready to fish_ And now we can show it to you!

Remember how Ilja explained the concept of the collection, Wanderlust? It relates to the strong desire to wander, explore and discover in stillness and silence. The Hidden World was even invited to the set of the shoot. Ilja told us all about the to-do list, preparations and what happens while shooting including the non-glamorous side of things. Studio Sunday was so kind to give all the details behind the music for the film. Now watch how it all comes together with this film. Enjoy!

Ilja Visser
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27.01.12

A before & after: Exhibition of ILJA & Ready to fish_

 

The Hidden World was invited to come and check out the exhibition of Hyperborea and Wanderlust on the opening day. Our friends from ABSOLUT Vodka were there as well to help celebrate all the hard work of Ilja and her team.

Naturally, The Hidden World also went the day before.... Here are some photo's to give you a feeling of what it means to get everything ready ;-)

 

Ilja Visser
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19.01.12

Fashion & Music - An interview

 

Yesterday was the launch of Ready to fish_ CD3 @ F95 in Berlin with the band Tula and ABSOLUT cocktails. But The Hidden World discovered there's more music to show in Ilja's world. Here's a picture of the music composition for Ready to fish_ fashion film A/W 12&13. We sat down with Dominggus Pelupessy of Studio Sunday to check out what it takes to create music for a fashion film.

Ilja Visser
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18.01.12

Where's the glamour?

 

 

Sure, fashion can bring glamour but sometimes it's hard to find ;-). See for yourself what we mean by that....

Ilja Visser
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17.01.12

What goes on during the shoot

 

Well, when the model is finally ready for the camera we start shooting. Here are some behind the scenes photos to give you an idea on what goes on.

Ilja Visser
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11.01.12

What do you need to do before shooting a fashion film??

 

Before we started shooting the fashion film for next year's Autumn Winter collection, a lot of things needed to be done. Nina - my marketing & brand manager – had a huge to-do list. Want to know what it was? Here’s the list before there’s even one shot taken:

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